Improving the effectiveness of agricultural markets for economic growth and poverty reduction has been a central focus for development initiatives, particularly in Sub-Saharan Africa. Staple crops with low input requirements and drought tolerance, such as cassava, are being promoted for market development due to their accessibility for poor smallholder farmers. Narratives often equate commercialization of cassava to benefits for women, as cassava is commonly labelled a 'women's crop'.
Forsythe, L., Posthumus, H., & Martin, A. (2016). A crop of one's own? Women's experiences of cassava commercialization in Nigeria and Malawi. Journal of Gender, Agriculture and Food Security, 1(2), 110-128.